UA Events

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In this article

UA Events in Snowflake is the normalized set of views that outline the structure of Coveo Analytics data. These views organize search, click, view, and custom events into a coherent domain model that’s easy to join and query with SQL.

Note

If your implementation uses the Event Protocol, use the CORE data model instead. The CORE model provides Coveo event types that already cover scenarios previously handled through UA custom events.

The UA Events expose the UA schema in Snowflake. This schema encompasses a range of views that provides a comprehensive overview of standard data. You can use these views to analyze and understand user interactions with your Coveo-powered search interfaces. They’re also a good way to better understand common metrics and how Coveo Analytics reports are structured. For example, the clickthrough rate (CTR) can be calculated by joining the clicks_shared and searches_shared views on the account_id and search_id columns.

You can view and query the UA events in Snowflake:

UA events in Snowflake | Coveo

What’s next?

To understand the available views, review the column-level details for each view in the UA schema reference.