About Intent-Aware Product Ranking

Coveo Machine Learning Intent-Aware Product Ranking (IAPR) models learn about a user’s intent and returns product results that are automatically re-ranked based on the actions they take.

The "intended" result ranking is based on Product Embeddings and Vectors personalized to the user’s session when performing queries. In other words, it ranks the products in the results list based on the intent of the user, determined by their current browsing and buying behavior, meaning that IAPR also personalizes the experience for anonymous users.

Coveo ML IAPR models:

Developers can leverage IAPR in the desired search interface using the JavaScript Framework, the Headless Library, or with Atomic.


Intent-Aware Product Ranking must be enabled to provide end users with intent-driven ranking for search and listings. Contact us to enable this model type.