Conversion rate (Experience Hub)

In the context of the Coveo Experience Hub, the Conversion rate (Experience Hub) (CVR) represents the number of converters divided by the total number of visitors. When referring specifically to the metric reported for an experience, CVR refers to conversions amongst visitors from the moment they enter the experience until the moment they leave or the experience ends. When referring to segment metrics, CVR refers to conversions amongst members of a segment who visited a site on a given day. CVR is important because it illustrates how customers are engaging with your brand and interacting with your website or mobile app.